Reed Alan Melnick, who spoke with us two months ago about his desire to acquire a U.S. based office technology dealership, has purchased Pinnacle Office Group, a Dallas-based RISO dealer that also sells Samsung and Xerox. The deal was finalized June 1.
Melnick, a former Kyocera dealer who sold his previous dealership, Nevill Document Solutions, to Kyocera more than five years ago, is one of the more colorful characters to ever own and operate a successful office technology dealership and when he sets his mind to do something, he gets it done.
“I like the entrepreneurial life style, being able to make your own decisions, and this is a great opportunity,” said Melnick.
Pinnacle has been a RISO dealer for the past five years, serving Dallas-Fort Worth, Houston, and Waco. Because of Melnick’s previous relationship with Kyocera, Pinnacle has now added the Kyocera line to its offerings in Dallas-Forth Worth and Houston. The support he received from Kyocera was instrumental in closing the deal.
The deal is an example of what can be accomplished through building strong relationships.
“It’s good to have a company and manufacturer that knows you, knows what you’ve done, to come to the plate and say if you want to do this with us, we want to do this with you,” he observed. “Kyocera has been more than kind and generous and supportive. This gives us a great opportunity to grow the company with the Kyocera products and are working diligently together to make this as successful as possible.”
He’s also excited about taking on the RISO products.
“RISO is a great brand,” said Melnick who added that Pinnacle need a strong multifunction line to go along with the products the dealership was already selling. “It gives us a strategic niche with the wheel of technology that we now offer along with the Kyocera products. With the Kyocera products, we will have the lowest cost of ownership—it’s a match made in heaven.”
In addition to RISO and Kyocera, Melnick’s plan, at least for now, is to continue to sell Samsung even as Samsung transitions to HP, and Xerox even though he acknowledged that Pinnacle hadn’t been selling many Xerox products.
Pop Smart Technologies is the name of Melnick’s new company that purchased Pinnacle. Initially, Pinnacle Office Group will continue to operate under its existing name, but will eventually transition to do business as Pinnacle, a Pop Smart Technologies Company.
Gary Plinario, the former owner of Pinnacle Office Group, will remain with the company and help Melnick expand. Plinario has more than 23 years of experience selling RISO products. Pinnacle also has a team of tenured reps and techs with an average of 20+ years of experience in the industry.
In addition to Pinnacle, Melnick also owns Professional Office Products (POP), a small office equipment dealership based in Mexico. Both POP and Pinnacle will be headquartered in Dallas. Combined revenues for the two companies is currently over $2 million and Melnick is looking to grow his new acquisition into a $5 million dealership within the next three years.
“When you look at the major marketplaces we’re in, there’s no reason that won’t happen,” concludes Melnick confidently.
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