If you haven’t seen Part 2 of The Cannata Report’s 34th Annual Dealer Survey in our November issue, you may have missed out on the following six findings.
- The three top dealer concerns continue to be: competing with manufacturer’s direct branches (35%), declining clicks (32%), and hiring and retention (16%).
- Dealers’ overall average rating of their A3 manufacturers experienced a modest uptick over the previous year with the Big Six averaging 4.43 out of a possible score of 5.0. Last year, the rating was 4.36.
- Dealers’ overall rating of their primary A4 MFP manufacturer is 4.2, a slight uptick from last year’s 3.98, but still surprisingly low in comparison to the average A3 rating
- For the third consecutive year, the average number of leasing partners is 2.6.
- The top four leasing partners—identified by 25 or more dealers as a “primary” partner—are GreatAmerica Financial Services Corporation (4.8), U.S. Bank (4.6), TIAA (4.5), and Wells Fargo (4.4).
- For Big Six dealers whose core business is A3 MFPs, 90% are optimistic despite the challenges presented by declining clicks, tighter margins, and pressure to expand product offerings beyond A3.
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