Inkjet technology as a diversification opportunity for office technology dealers is spotlighted in the March issue of The Cannata Report. In this video, CJ Cannata, president and CEO of The Cannata Report, talks with Andre D’Urbano, executive director, sales and marketing at RISO, about inkjet technology and RISO’s inkjet printers. D’Urbano explains why inkjet technology provides a simple path to diversification for dealers of any size due to the infrastructures they already have in their dealerships. He also discusses how dealers can incorporate inkjet technology with their toner-based offerings and shares how inkjet provides a safe entry point for dealers who want to diversify into production print.
_________________________
To become a subscriber, visit https://thecannatareport.com/register or contact cjcannata@cannatareport.com directly. Bulk subscription rates are also available upon request and included in our media kit.
