Press release from the issuing company:
Heidelberg USA welcomed more than 75 customers from across the United States and Canada to its “Digital Day” Open House, held July 24 at the Print Media Performance & Training Center in Kennesaw, Georgia. The event marked the North American debut of the Jetfire 50, HEIDELBERG’s next-generation inkjet press, setting a benchmark in high-performance digital printing.
The Jetfire 50 supports a wide range of applications – from personalized print to high-volume transactional and promotional jobs. The highly productive B3 inkjet printing system, seamlessly integrated into a Prinect Production environment, is designed to elevate print businesses through high-speed performance, exceptional quality, and intelligent automation.
A key highlight of the event was a live color matching demonstration across HEIDELBERG’s three core press technologies: offset, digital toner, and inkjet. Powered by Prinect workflow and automation software, the demonstration underscored the strength of HEIDELBERG’s hybrid production capabilities, showcasing how consistent color output and seamless integration can be achieved across platforms — a key advantage for printers looking to streamline operations and expand offerings.
“By combining our expertise in offset and digital technologies, HEIDELBERG’s updated portfolio provides print shops with a true hybrid production environment for more cost-effective printing,” said Joe VinCola, director of digital printing commercial for Heidelberg USA. “The new Jetfire 50 is designed to help commercial printers take full advantage of digital flexibility while maintaining the reliability and stability of inkjet production.” In addition to the Jetfire 50, HEIDELBERG featured live demonstrations of its Versafire LP and LV digital toner presses as well as a comprehensive lineup of equipment including the Speedmaster XL 106-8P+L with CutStar Gen4, Suprasetter 106 DCL, Stahlfolder TH 82 Automated, and more.
“What we showcased at Digital Day was more than just equipment, it was the power of digital transformation in action,” said Clarence Penge, president of Heidelberg USA. “By leveraging Prinect—including new Prinect Touch Free — we showcased how a hybrid workflow can seamlessly integrate offset, digital toner, and inkjet to deliver consistent color, reduce complexity, and unlock new levels of efficiency for our customers.”
For those who were unable to attend “Digital Day” at Heidelberg USA, the company will be showcasing its digital solutions at the upcoming PRINTING United Expo October 22-24, 2025 in Orlando, Florida. Visitors to the booth will experience the Jetfire 50, Versafire LP, Fireline TH 66 Stahlfolder, Prinect Workflow and automation software including Prinect Touch Free, and the HEIDELBERG Customer Portal – all designed to support smart, connected print production.
WATCH HEIDELBERG JETFIRE 50 DEMO
To learn more about HEIDELBERG’s showcase and to request complimentary passes, please visit: https://heidelberg.com/us/printingunited.
