State of the Decorated Apparel Industry Report from PRINTING United Alliance

This 25-page report was published in February 2025 by the PRINTING United Alliance and is based on a survey of 137 apparel decorators with annual sales ranging from less than $250,000 to more than $20 million. Topics include:

• How sales, operating costs, prices, and pre-tax profitability trended through the first three quarters of 2024.
• 2025 outlook: expected business conditions, plans for building profitability, and capital investment plans.
• Artificial intelligence adoption rates and use cases.
• Sustainability adoption rates, benefits, and obstacles.
• Print-on-demand adoption rates, share of company revenue, and 2025 sales expectations.
• Apparel decoration product outlook, 2025-27.
• Must-do’s, including defining and achieving business goals through the Entrepreneurial Operating System®, calculating customer effort scores, and following an all-systems-go checklist.

EXECUTIVE SUMMARY

PRINTING United Alliance members can download the full report by logging in.