In today’s label printing landscape, many converters face the same barrier: the high upfront investment of buying a press, coupled with rapidly increasing demands for smaller runs, quicker turnarounds and flexible capacity. The global digital label-printing market is expanding and projected to grow from roughly USD 12.3 billion in 2025 to USD 20.6 billion by 2035.
Yet smaller printers and e-commerce-driven label converters still hesitate because they often lack the capital or the operational bandwidth to adopt digital production solutions. Enter the Ecolyne press: by subscribing to label-printing capacity rather than owning the hardware, converters can scale production when needed and sidestep heavy investment. With a capacity-first approach, the focus shifts from machine ownership to printing performance, precisely what many emerging label printers are looking for.
Beyond the commercial benefits, this service lets you stay current with technology trends and keep your digital label production line equipped with the latest capabilities
“In many parts of Asia, the label-printing scene is changing fast,” says Walter Benz, Xeikon’s president. “Small to mid-sized converters also see increasing demand for shorter runs and faster turnaround. They need access to digital label-printing capacity now. That’s why we bring Ecolyne to Asia first, we see a strong need here for simple, reliable digital production without the burden of ownership.”
The new machine, Ecolyne, launches as a fully managed digital label press solution, with subscription-based capacity. Designed for high-quality label production, the machine boasts a 330 mm web width, 25 m/min print speed and 1200 dpi resolution with the ability to run substrates from coated or uncoated paper to PP (white or clear), PET and metallised film. Using a food-safe dry toner system. The Ecolyne press is available in both a 4-color (CMYK) and 5-color (CMYK+white) configuration.
Leveraging Xeikon’s decades of proven engineering, this solution stands apart from many entry-level platforms in terms of reliability. With Xeikon handling installation, servicing, and uptime, converters gain instant access to digital capacity backed by global expertise.
The machine made its first public appearance last week at the Labelexpo Asia show in Shanghai, China.
