In this week’s episode, Founder Frank G. Cannata ponders how Midwest dealer Pulse Technology is profiting from production printing. Extending beyond wide format, CEO Chip Miceli and his team have taken the leap and partnered with Sharp Imaging and Information Company of America to tackle the production print challenge. Based on the dealership’s past success, Chip is “very good at making forecasts,” Cannata shares.
Contrary to popular advice, Miceli shunned the idea of bringing in a subject matter expert (SME) to sell production printing and, instead, ramped up by relying on the deep expertise of Dino Pagliarello, the OEM’s VP of product management and production print, and his Sharp support team. Frank gives a shout out to the upcoming PRINTING United Expo next month in Orlando and also encourages viewers to read the latest conent in The Cannata Report.
