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BTA

Founded in 1926, the Business Technology Association (BTA) serves office technology dealerships, resellers, manufacturers, distributors and service companies. Its core members — office technology dealerships — consult, provide services and sell hardware, software and supplies with the primary goal of helping businesses optimize business document and information workflows. The BTA offers educational programs, information, research, legal services, publications and guidance to its member dealerships throughout the U.S.

  • Office/Workplace Technology

    BTA’s vCIO University to Be Held Dec. 8-10 in Tampa

    by Mark Vruno November 9, 2026

    The Business Technology Association’s workshop delivers a comprehensive curriculum that provides education, coaching, peer collaboration, and professional development for virtual chief information officers, says BTA.

    Read more
  • Breaking News, Business & Finance

    Office Technology News, September 28 – October 2, 2026

    by Mark Vruno October 5, 2026

    Our rapid recap of the previous week’s office technology news.

    Read more
  • Office/Workplace Technology

    BTA’s Fall Colors Retreat to be Held Oct. 29-30 in Asheville, North Carolina

    by Mark Vruno September 29, 2026

    Join your fellow BTA member dealers for “Tech or Treat,” the final event of the Business Technology Association’s centennial year.

    Read more
  • Breaking News, Business & Finance

    Office Technology News, September 21 – 25, 2026

    by Mark Vruno September 28, 2026

    Our rapid recap of the previous week’s office technology news.

    Read more
  • Office/Workplace Technology

    BTA at 100: Our Top 8 Takeaways

    by Mark Vruno September 22, 2026

    The office technology industry gathered to celebrate a century of Business Technology Association (BTA) advocacy and evolution.

    Read more
  • Video

    Fridays with Frank – The BTA at 100

    by Mark Vruno August 28, 2026

    A century of BTA: Wow! Frank Cannata remembers half of them, including when the Business Technology Association was known as NOMDA.

    Read more
  • Video

    Fridays with Frank – An Office Technology Chat with New BTA President Mike Boyle

    by Mark Vruno August 14, 2026

    Frank G. Cannata welcomes Mike Boyle, the new president of the Business Technology Association (BTA), and they discuss meeting today’s office technology challenges.

    Read more
  • Office/Workplace Technology

    BTA at 100!

    by Brent Hoskins August 12, 2026

    The BTA’s executive director invites office technology dealers to attend the association’s BIG 100th “BIRTHDAY” BASH coming to Kansas City, Missouri, on September 1!

    Read more
  • Video

    Fridays with Frank – BTA Offers Legal Counsel for Office Technology Dealers

    by Mark Vruno August 7, 2026

    Frank G. Cannata welcomes special guest Greg Goldberg, general counsel for the Business Technology Association (BTA), to discuss challenges facing dealers today.

    Read more
  • Growth & Profitability

    Ascension Group LLC Joins The Consortium

    by Mark Vruno August 6, 2026

    TAG aims to drive smarter service management across the print ecosystem by joining The Consortium.

    Read more
  • Growth & Profitability

    Ascension Group Joins the Crickets Continuum

    by Mark Vruno August 4, 2026

    As an affiliate member of Crickets Continuum, Ascension aims to expand dealer-channel access to office-ready robots, AI voice assistants, workflow automation, and executive-level sales training.

    Read more
  • Business Management/Finance

    BTA Awards 54 Scholarships

    by Mark Vruno July 30, 2026

    $1.9975 million has been awarded to students since 1984-85, the Business Technology Association (BTA) reports.

    Read more
  • Business Management/Finance

    BTA IGNITE Kansas City & BTA at 100 Celebration

    by Mark Vruno July 28, 2026

    Celebrity Jay Leno to help ring in the Busness Technology Association’s one-hundredth year in Kansas City, MO (September 1-3) at BTA 100.

    Read more
  • CR Exclusives

    GreatAmerica’s Jennie Fisher: Diversification and What’s Next (Part 2 of 2)

    by CJ Cannata June 30, 2026

    On the last day of her full-time tenure at GreatAmerica, the office technology industry icon continues to reflect on her noteworthy career and provides insights about AI and diversification as she transitions into a new chapter.

    Read more
  • CR Exclusives

    Legal Q&A with BTA’s Lead Lawyer, Greg Goldberg

    by Mark Vruno June 22, 2026

    As the Business Technology Association celebrates its 100th anniversary, BTA General Counsel Greg Goldberg fielded some questions on the minds of dealers in the 26th year of the new millennium.

    Read more
  • Growth & Profitability

    Ten Takeaways from My First ECS “Super Summit”

    by Mark Vruno February 19, 2026

    Recapping ECS: the Executive Connection Summit 2026.

    Read more
  • Breaking News, Business & Finance

    Monday with Mark: Office Technology News Highlights, January 12 – 16, 2026

    by Mark Vruno January 20, 2026

    Our rapid recap of the previous week’s office technology news.

    Read more
  • Office/Workplace Technology

    BTA’s e-automate Elevate & BTA IGNITE Orlando to Be Held March 19-21

    by Mark Vruno January 16, 2026

    With a spring 2026 focus on e-automate, IT, and AI, Business Technology Association (BTA) dealer members receive 2-for-1 registration.

    Read more
  • Growth & Profitability

    IT Nation Connect Global 2025 Empowers Office Technology Channel

    by Mark Vruno December 8, 2025

    Forty office technology dealers and nearly 4,000 other techies came together in Florida at the invitation of ConnectWise.

    Read more
  • CR ExclusivesAwards & Charity

    Frank Awards’ Winners Revealed at 40th Anniversary Awards & Charities Gala

    by Mark Vruno November 14, 2025

    OEMs Sharp and Ricoh win three awards each at The Cannata Report’s 40th Anniversary Awards & Charities Gala for the dealer channel and office technology industry.

    Read more
  • Breaking News, Business & Finance

    Monday with Mark: Office Technology News Highlights, September 8 – 12, 2025

    by Mark Vruno September 15, 2025

    Welcome to Monday with Mark, our rapid recap of the previous week’s office technology news.

    Read more
  • Business Management/Finance

    Mastering HubSpot Online Program from BTA, IBPI

    by Mark Vruno September 10, 2025

    Starting on October 2, the free program will be hosted by BTA, Quantum Business Solutions, and IBPI.

    Read more
  • Business Management/FinanceBreaking News, Business & Finance

    Business Technology Assn. Cost Management for Service Online Workshop

    by Mark Vruno September 5, 2025

    Find out what story your dealership’s service department’s numbers tell at the Business Technology Association’s FIX Cost Management for Service 3.0 Online Workshop starting on October 14.

    Read more
  • Video

    Fridays with Frank – A CONVERSATION WITH MIKE STRAMAGLIO, PART 2

    by Mark Vruno August 1, 2025

    Frank Cannata and Mike Stramaglio continue their recent conversation, which pivoted to the ‘youth movement’ within the office technology dealer-partner channel. Mike previews some related content coming next February to the Executive Connection Summit.

    Read more
  • Breaking News, Business & Finance

    Monday with Mark: Office Technology News Highlights, July 21-25, 2025

    by Mark Vruno July 28, 2025

    Welcome to Monday with Mark, our rapid recap of the previous week’s office technology news.

    Read more
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