The office technology channel is transforming at breakneck speed, and the dealers who thrive are those who embrace change and go bold when expanding their product offerings. Clinging to traditional imaging technology is not a viable long-term strategy. Today’s most successful dealers, regardless of size, are seizing new opportunities by adding innovative products, solutions, and services to their portfolios.
The seismic shift required to move beyond selling and servicing A3/A4 printers and MFPs is challenging for all dealers and for a host of reasons, perhaps the most significant being what one of the survey respondents shared: “the speed at which technology—and customer expectations evolve.” Here (see below) is more of what they shared in The Cannata Report’s 40th Annual Dealer Survey.
40th Annual Office Technology Dealer Survey Posts (Part 1 of 2):
40th Annual Office Technology Dealer Survey: Universe and Methodology
40th Annual Office Technology Dealer Survey: Executive Summary (Part 1 of 2)
40th Annual Office Technology Dealer Survey: Dealer Revenue Breakdown in 2024
40th Annual Office Technology Dealer Survey: Manufacturer Distribution
40th Annual Office Technology Dealer Survey: A3, A4, and Managed Print Services
40th Annual Office Technology Dealer Survey: Production Printing Can Improve Profitability
40th Annual Office Technology Dealer Survey: Managed IT Revenue Rose by Nearly 30%
40th Annual Office Technology Dealer Survey: Obstacles to Improving Profitability
40th Annual Office Technology Dealer Survey: Acquisition Trends
